Whitecap Sports Group (WSG) is a sports investment banking and advisory firm, with a primary focus on representing clients in sports ownership transactions – whether that consists of locating acquisition opportunities for prospective buyers, or assisting current team owners in finding strategic partners.
We offer a comprehensive, flexible, client-driven approach to solutions, leveraging long-standing relationships, and substantial experience not only in consulting on sports ownership, but also in the specific verticals in which our clients' target opportunities occur.
WSG partners, advisors, and associates have consulted on sports-related opportunities internationally – assisting team owners, leagues, municipalities and entrepreneurs in achieving their collective goals. Our team conducts all discussions on a highly confidential basis.
Team Ownership/Buy-Side Advisory
Working as buy-side advisors for individuals or entities seeking ownership of a sports franchise or related business.
Team Ownership/Sell-Side Advisory
Advising and assisting team owners and entrepreneurs in locating strategic partners and equity partners
Provide independent industry value analysis as it relates to comparable transactions, prior operating results, and current economic projections
WSG partners, advisors, and associates have worked on behalf of a wide variety of clients, including ownership groups, prospective ownership groups, and/or sports-related businesses affiliated with the following leagues:
Major League Baseball (MLB), Minor League Baseball (MiLB), National Hockey League (NHL), Major League Soccer (MLS), National Basketball Association (NBA), NBA G-League (NBAGL), American Hockey League (AHL), ECHL, Atlantic League of Professional Baseball (ALPB), British Columbia Hockey League (BCHL), Northwoods League (NWL), Prospect League (PL), New England Collegiate Baseball League (NECBL), Futures Collegiate Baseball League (FCBL), West Coast League (WCL), Major League Lacrosse (MLL), National Lacrosse League (NLL), American Association of Independent Professional Baseball (AA), League of Legends (LoL), Overwatch League (OWL), Frontier League (FL), Perfect Game League (PGL), Champions Indoor Football League (CIF)